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Archive for June, 2008

Jun
28

Why Do You Need To Use Landing Pages?

jitendrasingh05Affiliate Programs

All the products that you want to sell online are prepared you have already signed up with the Google Ad sense curriculum. Your intelligence is now set to being the next most flourishing online entrepreneur. But is there something besides this that you might have elapsed to arrange? How about your landing pages? Are they all set for your commerce?

Landing pages are basically web pages where the visitors will be directed
to whenever they connect a result in a web search or whenever they click a web ad. For affiliate marketing, landing pages would refer to the web page where you, as a merchant, would want your prospective client to be directed after clicking your ad on your affiliate website. Homepage of their website is used by some online business men as the landing page for their ads. Are these businessmen wrong in their selection? Should you have a separate landing page for your affiliate programs?

If you want to accomplish something more from your online commerce, and also earn a lot of profits, you better create a landing page for your web ads, because it will help you to earn more. The reasons being:

The only way you earn conversion in an associate marketing plan.

There are a range of associate marketing programs nowadays, but most of these programs let the merchant pay them in a pay per click basis. Basically, all you have to do is sign up and submit your ad. The curriculum proprietor would then dispense your ad to a range of affiliates who would then place your ad on their websites.

Now, days surely you would not get any alteration if you have posted an ad on your affiliate’s site without an actual landing page for the prospective client to come in. Your ad may be tantalizing enough to hearten people to procure a product, but without the landing page, how will they know how to purchase the product so through land page only you can earn money and increase your prospective clients

Reason no. 2: Other web pages may just not be enough.

Countless community makes the error of making their website’s homepage as the landing page for their ads. The same is true for those who make use of other pages like a “contact us”. Homepages are regularly planned to serve manifold user and contains a lot of associations to other pages or to other websites. If you want to be successful in an affiliate program, we’re sure that you don’t want your landing page to cater with others needs.

When you are choosing a landing page, you must always have the client aimed to get into that page in mind. Therefore, your landing page must be appropriate to the keywords and the stuffing you placed on your ad. It is also imperative that the landing page can provoke your caller to take action.

Final Word
So to finally end up I would like to suggest before entering into affiliate marketing program you must have a land page.

Jitendra Singh Sendhav is an Internet Marketing Professional. Has a variety of marketing experience. He is passionate about helping new comers and experienced marketers improve their return on investment. Want to generate Fresh Live Leads FREE Daily? Click here to know more about the free system

Jun
27

Making Money Online - BANS Versus the Competition

argilla_educatorAffiliate Programs

Recently, I wrote an article explaining my reasoning for choosing BANS(Build A Niche Store) as the main engine for driving my online income streams. Here, I will look closely at a number of powerful features which the BANS script includes and then compare BANS to products from Amazon, Google and Clickbank.

First and foremost, there a three strong features of the BANS script and program. First, it is incredibly easy to build out store after store very quickly after you have spent some time learning the ropes.

Second, you are provided with an enormous number of products from the world’s largest marketplace(Ebay)and you simply choose which subset of these products that you will sell. Third, your upfront expenses are minimal and you can reasonably start your BANS venture for less than two hundred dollars.

All right, let’s look at these features in turn. I began working with BANS around April 1st and within a month I could create a functioning store in under an hour. Now this is not the product that you want the public viewing, however, after this point you will just be adding all the bells and whistles that will separate your store from all the rest.

The second powerful feature associated with BANS is the ability of the BANS script to interface with the Ebay product feed in a seamless manner and provide you with the functionality to create product feeds for different niche markets. Here, it is up to you to decide which market you want to service but the choices are nearly infinite.

The third feature which puts the BANS program head and shoulders above the others is the start-up costs involved. This, of course, is extremely important for everyone but is especially crucial for those just starting out.

All right, let’s now look at some products by competitors which offer affiliates a chance to make money online. The Amazon affiliate program offers commissions across the entire Amazon inventory and affiliates can build “a-stores” in which they can sell the products.

The Amazon a-store is not not nearly as detailed as a BANS website and products must constantly be checked as to their availability on a day by day basis(something not necessary with a BANS store). In addition, your ability to develop stores around specific types of products is very difficult as many of the tools that the affiliate must use to build the store are somewhat primitive and restrictive.

Clickbank offers, by far, the largest repository of information products available anywhere on the Internet. Because you are dealing with information products, delivery is always in the form of a download which is a positive for the affiliate.

However, Clickbank provides no script by which the affiliate can easily build a website to sell these products(as opposed to the Amazon a-store or the BANS script). The affiliates must either build the website themselves or incorporate the selling of the Clickbank products into an already existing site. In addition, you must be ready to strongly market each and every product you intend to sell if you intend to have any chance of success.

Lastly, let’s look at what Google has to offer. Perhaps the single largest affiliate program available today is the Google AdSense program. AdSense provides blocks of advertising material which the affiliate can place in appropriate locations on single or multiple webpages.

The ads are contextual in nature as Google has an algorithm which serves up advertisements that match the content of the page on which they are placed. The affiliate earns money when these ads are clicked on regardless of whether the visitor even purchases a product. Developing websites for the express purpose of earning AdSense money is frowned upon by the major search engines and this product should be used to supplement an income stream that is already in place.

In comparing all these products and then trying each in turn, it became clear to me that BANS stores offered the best chance for success. In fact, the model that I now have in place uses BANS as the primary income stream and I am using the other products in a supplemental way where it is appropriate.

Like all good products, BANS requires a discipline and committment that will have you working hard in order to get it right. But the payoff can be what you hoped for when you got into Internet Marketing in the first place.

Find out more about Building a BANS store.
Author’s Websites:
Kate Spade Handbags, Clothing and Accessories.
ATV Universe.

Jun
26

What You Should Consider When Choosing Affiliate Marketing Associate Programs

flowthAffiliate Programs

Some things to consider with affiliate marketing associate programs are the commission rates, cookie duration, incentives and promotions, and conversion rate.

Merchant advertisers appreciate the amount of business driven to them by the thousands of online publishers who have placed product links on their sites. These publishers have become vital to the success and competitiveness of many of these online companies.

In order to attract more publishers and to keep the ones they have, the best merchants will offer an attractive package in their affiliates program. You’ll need to check out these packages to see which are worth your time and effort.

Check the Details Carefully

So the first question is which affiliate marketing associate programs are most suitable for your website(s)? Before you sign up to promote a merchant you’ll need to read the fine print. If the program is worthwhile, the details they list might look something like this:

Sales Commission: 20%
Lead Commission: .00
Tracking cookie: 60 days
High conversion rate
High average EPC (earnings per click)
100% parasite resistant
Average order around 0
Ongoing incentives and bonuses
Real time reporting and tracking

As a rule of thumb, try to stay clear of affiliate marketing associate programs that offer less than 15% sale commission. Anything less than that is a losing program. That being said, there’s always an exception, isn’t there? In this case, that would be Amazon which offers an average of 4% to 6% to publishers but has a high conversion rate on sales so the rate structure is fair. They also have special monthly campaigns that can run as high as 20%.

A Look at One Advertiser’s In-House Program

Let’s say for example that you love motorcycles but can’t afford to buy or sell them. You want to give people tips and information but also want to make money with all the work you do on your website. So you decide to become an eBay affiliate.

When you link customers to EBay’s expensive or big ticket items — such as motorcycles or parts — the commission can run into hundreds of dollars. Even with 250 million members, affiliates are making incredible money by bringing in new memberships and sales. And if you know a bit about RSS data feeds, you can put eBay’s feed on your website and have a constantly updated stream of items (such as motorcycles or parts) for auction or direct purchase.

It was reported that the top 50 eBay affiliates, are all making over a million dollars a year. Makes you want to head over to eBay and check out the details, doesn’t it?

Or You Can Join the Network Service Providers

You don’t have to go to individual website such as eBay or Amazon and sign up for the in-house affiliate marketing associate programs; you can also join a CPA network provider. These networks act as a middleman and handle all the administrative tasks so that merchants (advertisers) and affiliate partners (called publishers) can concentrate on ad creatives and sales strategies.

Some of the networks are quite large: the behemoth ValueClick is just one example. Its brands include Commission Junction, ValueClick Media, Mediaplex, PriceRunner, Smarter and CouponMountain.

Other popular networks offering affiliate marketing associate programs include Linkshare, Clickbank, Shareasale, ClixGalore, AvantLink, and AzoogleAds. There are hundreds more (too many to list here) but when you visit these networks pay close attention to which merchants are signed with which networks. Some have exclusive contracts with only one: for example, if you want to promote Lands’ End or Office Depot products, you’ll need to join Linkshare.

They Can Convert But Can You Drive the Sales?

The conversion rate is a key factor when considering which merchant program you’ll want to work join. EBay converts about 15% on average (according to a March 2008 report on InternetRetailer.com) while the industry norm is probably around 2.5% for a typical online retailer.

By joining the affiliate marketing associate programs of brand name retailers, you’ll likely experience better conversion rates than if you try to promote new companies which are not well known. But to get those commissions you need to get traffic to your site. If you can combine the right set of keywords with good unique content, and “pre-sell” the product, you can position yourself to be the go-between between the consumer and the merchant. And when you do, you’ll be generating consistent monthly income from your website.

Johan Krost is an expert on affiliate marketing and work at vaga de empregos. Discover severals ways to succeed at affiliate marketing on vaga de empregos

Jun
26

How to Redirect Your Affiliate Links

stephfosterAffiliate Programs

Affiliate marketing can be very interesting work, but it’s challenging too. It’s hard to sift through all the information out there and figure out what works for you.

However, one thing many people strongly recommend is redirecting your affiliate links. The logic is that many people just feel more comfortable clicking a link they can understand. Also, some have a bias against clicking a link when they think you might get a commission off of it, even though they’re no impact on their cost. Just an odd bit of human nature.

There are advantages beyond your clickthrough and sales rate to cloaking your affiliate links. I find it is simpler to remember my links. You don’t have to go looking for your link every time; just use the redirect link you created. If they’re well named you won’t have to look them up very often.

There are a number of ways to redirect your links. How you do it depends on what you’re comfortable with and what you can do on your server. You can buy a variety of solutions for this if you want link tracking, or create your own free solutions.

The basic free version is to create a page and do a meta redirect. The one trouble with these is that they can be a touch slow. But all you have to do is create a plain HTML page with META HTTP-EQUIV=”Refresh” CONTENT=”5; URL=html-redirect.html” in it. The 5 indicates that the redirect will take place in 5 seconds, and you can bring it to 0 if you want a fast redirect. And of course if you’re directing to a new domain you will need to include the full address.

I’m most fond of the 301 permanent redirect using my .htaccess file. You can create one of these using Notepad (not Microsoft Word or other word processing software), but before you upload it to your server, be sure there isn’t one there already, as it will mess up your site if you overwrite an existing file with a new one that doesn’t have the current information. But if you have one there already you can edit it to add the new redirects.

The code is simple: Redirect permanent /filename addressyouareredirectingto. This should all be on one line. Once again, if you’re going off site that means you will need the full address. This works only on Linux servers having the Apache Mod-Rewrite module enabled.

You can also do this in PHP. Within the brackets to start and finish PHP commands, place the following code:

Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location: http://www.new-url.com” );

There are many more ways to create redirects, and if you aren’t using them already I strongly encourage you to investigate them. They make your affiliate links look cleaner and may help with your sales. Just check that the tracking is working properly when you use them.

Stephanie Foster blogs at http://www.aspectsofhomebusiness.com/blog/ about running her home business. Get more tips on successful affiliate marketing at her site.

Jun
25

Benefits Of Affiliate Marketing For You

caleba76Affiliate Programs

Affiliate marketing is derived from Internet marketing. In this program, the ad publisher receives a payment on each customer for any sale done. Affiliate marketing serves as a base for other strategies of Internet marketing where management companies, internal domestic managers and third party sellers are used for search engine marketing, e-mail marketing, display advertising and RRS capturing, so the product launch is successful on the market.

Traffic to the web site is traceable using self-affiliate programs or through any third party. This process surely involves hard work. First, marketing through these means involved spamming, trademark infringement and false advertising. However, since the findings of advance security and complex algorithms, the same is safe for shopping online and doing business.

Through affiliate marketing programs, online merchants find it easy to scrutinize their terms and conditions. Affiliate marketing has become more profitable and opened doors to opportunities facing a stiff market competition.

Benefits:

Affiliate marketing has many benefits to offer its sellers. It provides sellers with a big scope for advertising e-book, software product or any service, cutting down on the marketing costs involved therein. Higher the number of affiliate web sites intended to promote a product, higher is the targeted leads for converting the same into sales. To have a working sales network of people aimed at marketing is the same as affiliate marketing. Here, the commission depends entirely on lead generation.

Benefits to product owners: In affiliate marketing, owners have a great space for promoting their products and services. The market expands when there are more affiliates promoting the product. It is advisable owners do not select associates only for the sake of adding to the strength. Make sure that the Internet site of an affiliate has a connection to the business. If the web site of affiliate marketer fits the product idea, then there are chances that the sales may boost. The web site may attract prospective customers willing to learn about the product.

In affiliate marketing, a number of affiliate marketers promote the products of product owners. This results in more sales in little time. The owner’s Internet site also looks after promoting the product. If the owner’s web site along with that of affiliate marketers caters to customers’ demands, the product attracts more traffic. The web site of affiliate marketers on the Internet directs leads to the owner’s main business site.

Affiliate marketing calls for a tough task of promoting the owner’s product. Affiliates are engaged in this work. Since they work on generating targeted audience to the product, the owner need not invest much effort on the same. This saves both time and money for the owner. All the owner needs to focus on is improving the product quality and putting new products on display.

Through affiliate marketing, owners are able to build a strong customer base in a short time with the help of affiliates. The program creates additional income for them. The marketing banners of their products result in quick sales. As for the affiliates, they need not worry concerning customer support, e-commerce and bookkeeping. It is on the part of the owner to look after these works.

Customers need not attend the owner’s store in person for purchase of a product. They may avail of membership facilities in affiliate marketing programs. This online business has gained popularity ever since the introduction of Internet marketing. Product owners depend largely on this type of marketing for their source of livelihood. Most web site owners actively participate in the program without having to invest many efforts. Simply place an ad on a web site of the affiliates and reap long-term benefits.

This article was written for Find This Online an online resource guide that offers a variety of articles written on different subjects. Visit us at Here for more articles on affiliate marketing.